Welcome to the CRE website
Thank you for visiting the Council for Research Excellence (CRE) website.
Since its 2005 inception, the CRE, supported by the dedication of its members from throughout the media and advertising industries, has conducted and published major studies into various aspects of audience research and measurement. These studies have yielded significant insights to critical industry questions and issues. You can learn more about each CRE study at our Research section
I have been a CRE member since its inception. I am proud to be a part of a talented group focused on research quality, and am honored to be the CRE Chair.
Please visit our website often to keep up-to-date on developments at the CRE and in the audience-research field. You’ll be able to sign up to receive our newsletter as well as various CRE and industry news updates, and to participate in our webinars. You can learn more about us here.